Conceptric

The archives for marketing

  1. How do you market a generalist?

    This is a problem I came across recently as a client who’s an artist explained that she wanted to grow her online presence. However, when I explained that we needed to present a consistent image of her work, she expressed concern.

  2. Destroying your business through growth

    Is growing a business always going to lead to disaster for your loyal customers?

  3. Realigning Conceptric

    After a few informal projects, Conceptric is taking on a more business like persona. It’s becoming my freelance trading name, and as such needs a little reorganisation.